The Mexican market offers great opportunities for startup founders from other countries in LatAm.
Here are the the steps to enter Mexico:
- Buy a plane ticket
- Get on the plane
- Make it happen
I don’t mean to be facetious. I know it’s hard. The point is that the first step is to commit. Get over the mental barrier and go. You can treat it like any other startup challenge by spending as little as possible to learn as much as possible.
If you are a startup founder, this is what you are made of. Showing up in a new place and using your resources to learn, build a team, and execute. In the worst case you will spend a few days in meetings, then come back to Peru and apply what you have learned. In the best case, you stay and launch in the biggest Spanish-speaking market in Latin America.
Don’t take my word for it. Talk to the founders of ManzanaVerde or Fitco, two Peru startups whose jump to Mexico started with the first trip. They join SeguroSimple, Quantum Talent, Runa, Comunal, Solven, Crehana and other startups from Peru who have entered Mexico.
You can learn more and connect by doing the following:
- Read the article written by Christine Chang of Finnovista on soft-landing in Mexico.
- Reach out to Peruvian Enzo Cavalie at Dalus Capital.
- Look through Ivonne Quiñones’s takeaways from her recent trip to CDMX.
- DM Jia Li Tan of ALLVP on Twitter.
Use your current investors and mentors to ask for warm intros. Once you set up the first meeting, it will lead to another.
So, don’t wait for an invitation. Follow three steps above and I have no doubt the startup community in Mexico will welcome you with open arms.